About Me

I'm Kaitlin!

Hi there! I’m a Higher Ed Marketing Specialist with a passion for developing effective campaigns and telling stories.  

Currently, I serve as the Digital Marketing Senior  Specialist at Susquehanna University, where I manage our digital advertising efforts and a community of over 80,000 across multiple social media channels.

With an MBA from the University of Louisiana at Lafayette and a background in strategic communications and marketing, I’ve honed my skills in digital content creation, crisis communications and social media performance analysis. I’ve worked with diverse teams, from the marketing of 13 service line accounts at UPMC to working with faculty and the executive leadership team at Susquehanna University.

My goal is always work with the client at hand to deliver measurable results and make an impact. Whether that’s increasing video views, growing social media audiences or telling important stories through compelling written content. 

When I’m not at my laptop, you can find me walking my dog, working out at the gym or golfing. As a former Division 1 Softball player, being active is huge part of who I am!

Feel free to reach out if you’re interested in collaborating or have any questions! 

Let's Chat